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Questionnaire design : how to plan, structure and write survey material for effective market research Cover Image Book Book

Questionnaire design : how to plan, structure and write survey material for effective market research

Brace, Ian 1949- (author.).

Summary: Questionnaire Design provides comprehensive and practical guidelines to plan, structure and compose questionnaires across all industries and purposes, ensuring valuable data insights are captured with accuracy and efficiency.

Record details

  • ISBN: 0749481978
  • ISBN: 9780749481971
  • Physical Description: ix, 327 pages : illustrations ; 24 cm
    print
  • Edition: Fifth edition.
  • Publisher: London, United Kingdom : Kogan Page, 2012.

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Subject: Marketing research -- Methodology
Questionnaires -- Design

Available copies

  • 1 of 1 copy available at Camosun College Library.

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  • 0 current holds with 1 total copy.
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Location Call Number / Copy Notes Barcode Shelving Location Circulation Modifier Holdable? Status Due Date Courses
Interurban Library HF 5415.3 B683 2022 (Text) 26040003457161 Main Collection Volume hold Available -
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