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Category creation : how to build a brand that customers, employees, and investors will love
Book
Book
| Call number: | HF 5415.1263 K45 2020 | ||||||||
| Publisher: | Hoboken, New Jersey : Wiley, [2020] | ||||||||
| ISBN: | 9781119611561 | ||||||||
| Phys. Desc.: | xvi, 224 pages : illustrations ; 24 cm | ||||||||
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1 of 1 copy available at Camosun College Library.
Marketing in tourism, hospitality, events and food : a critical approach
Book
Book
| Call number: | TX 911.3 M3 H57 2016 | ||||||||
| Publisher: | Oxford : Goodfellow Publishers, c2016. | ||||||||
| ISBN: | 9781910158319 (Paper) | ||||||||
| Edition: | 2nd ed. / Craig Hirst and Richard Tresidder. | ||||||||
| Phys. Desc.: | vii, 232 p. : ill. ; 25 cm. | ||||||||
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1 of 1 copy available at Camosun College Library.
Driving demand : transforming B2B marketing to meet the needs of the modern buyer
E-book
E-book
| Publisher: | New York, NY : Palgrave Macmillan, 2015. |
| ISBN: | 9781137526809 (e-book) |
| Phys. Desc.: | 1 online resource (225 pages) : illustrations |
| Electronic resource: | Access for Camosun users only. Click here. |
Services marketing : people, technology, strategy
Book
Book
| Call number: | HF 5415.13 L5883 2016 | ||||||||
| Publisher: | New Jersey : World Scientific, [2016] | ||||||||
| ISBN: | 9781944659011 (pbk.) | ||||||||
| Edition: | Eighth edition. | ||||||||
| Phys. Desc.: | xvii, 783 pages : illustrations ; 28 cm | ||||||||
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1 of 1 copy available at Camosun College Library.
Wine marketing & sales : success strategies for a saturated market
Book
Book
| Call number: | HD 9375 W34 2019 | ||||||||
| Publisher: | [San Francisco, California] : The Wine Appreciation Guild, [2019] | ||||||||
| ISBN: | 9781935879435 | ||||||||
| Edition: | 3rd edition. | ||||||||
| Phys. Desc.: | xi, 435 pages : illustrations ; 26 cm | ||||||||
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1 of 1 copy available at Camosun College Library.
Marketing your event planning business : a creative approach to gaining the competitive edge
Book
Book
| Call number: | GT 3405 A45 2013 | ||||||||
| Publisher: | Mississauga, Ont. : John Wiley & Sons Canada, c2013. | ||||||||
| ISBN: | 9781118514450 (pbk.) | ||||||||
| Phys. Desc.: | xxii, 252 p. ; 23 cm. | ||||||||
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1 of 1 copy available at Camosun College Library.
Chocolate confidential
Book
Book
| Call number: | HD 9200 A2 C46 2007 | ||||||||
| Publisher: | Toronto, ON : CBC Educational Sales, c2007. | ||||||||
| Edition: | Widescreen | ||||||||
| Phys. Desc.: | 1 videodisc (45 min.) : sd., col. ; 4 3/4 in. | ||||||||
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1 of 1 copy available at Camosun College Library.
Strategic brand management for B2B markets : a road map for organizational transformation
Book
Book
| Call number: | HF 5415.1255 S37 2016 | ||||||||
| Publisher: | New Delhi ; SAGE, [2016] | ||||||||
| ISBN: | 9789351505518 (pbk. : alk. paper) | ||||||||
| Edition: | 2nd edition. | ||||||||
| Phys. Desc.: | xxiv, 301 pages : illustrations ; 22 cm | ||||||||
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1 of 1 copy available at Camosun College Library.
Jack Ma : founder and CEO of the Alibaba Group
Book
Book
| Call number: | HC 426.5 M327 C4413 2014 | ||||||||
| Publisher: | Paramus, New Jersey : Homa & Sekey Books, [2014] | ||||||||
| ISBN: | 9781931907200 (hardcover) | ||||||||
| Edition: | First American edition. | ||||||||
| Phys. Desc.: | xiii, 208 pages : illustration (color) ; 24 cm. | ||||||||
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1 of 1 copy available at Camosun College Library.
The skeptic's guide to sports science : confronting myths of the health and fitness industry
Book
Book
| Call number: | GV 558 T55 2020 | ||||||||
| Publisher: | New York : Routledge, Taylor & Francis Group, 2020. | ||||||||
| ISBN: | 9781138333130 | ||||||||
| Phys. Desc.: | xiv, 206 pages : illustrations (black and white) ; 24 cm | ||||||||
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1 of 1 copy available at Camosun College Library.
