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Media, persuasion and propaganda  Cover Image Book Book

Media, persuasion and propaganda / Marshall Soules.

Soules, Marshall. (Author).

Summary:

Offers an overview of persuasive strategies and propaganda techniques. How do individuals and organisations exert influence to build communities and networks? What role do media play in communicating persuasive messages? How do we use recent discoveries in cognitive science to promote a cause, advocate social change or market ideas and products?

Record details

  • ISBN: 9780748644155 (pbk.)
  • ISBN: 9780748644162 (hbk.)
  • Physical Description: xii, 288 p. : ill. ; 22 cm.
  • Publisher: Edinburgh : Edinburgh University Press, 2015.

Content descriptions

General Note:
CatMonthString:april.15
Bibliography, etc. Note:
Includes bibliographical references and index.
Formatted Contents Note:
1.Rhetoric and Persuasion -- 2.Compelling Images -- 3.Public Opinion and Manufacturing Consent -- 4.Advertising and Consumer Culture -- 5.Psychology of Influence -- 6.Propaganda and War -- 7.Toward a Rhetoric of Film -- 8.Propaganda and Global Economics -- 9.Making News -- 10.Performing Propaganda.
Immediate Source of Acquisition Note:
Donation ; 2015/4.
Subject: Persuasion (Psychology)
Mass media and propaganda.
Mass media > Case studies.
Mass media.

Available copies

  • 1 of 1 copy available at Camosun College Library.

Holds

  • 0 current holds with 1 total copy.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Circulation Modifier Holdable? Status Due Date Courses
Lansdowne Library P 94 S68 2015 (Text) 26040003240427 Main Collection Volume hold Available -


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