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Integrated marketing communications : strategic planning perspectives  Cover Image Book Book

Integrated marketing communications : strategic planning perspectives / Keith J. Tuckwell.

Record details

  • ISBN: 0131405381 (pbk.) :
  • Physical Description: xix, 423 p. : ill. ; 28 cm.
  • Publisher: Toronto : Pearson Prentice Hall, c2005.

Content descriptions

Bibliography, etc. Note:
Includes bibliographical references and index.
Subject: Communication in marketing.
Sales promotion.
Advertising.

Available copies

  • 1 of 1 copy available at Camosun College Library.

Holds

  • 0 current holds with 1 total copy.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Circulation Modifier Holdable? Status Due Date Courses
Interurban Library HF 5415.123 T82 2004 (Text) 26040002614945 Main Collection Volume hold Available -


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