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Tell me about yourself : personal branding and social media recruiting in the brave new online world  Cover Image Book Book

Tell me about yourself : personal branding and social media recruiting in the brave new online world / Stavros Papakonstantinidis.

Summary:

"What is branding and what makes people passionate about it? How can people develop and maintain a unique online persona? Who are the current trendsetters in personal branding? What makes social recruiting so important in today's business world? Why is it necessary to set up a personal brand strategy early on? What are some future trends in social recruiting and personal branding? The rules of recruitment and job searching have undoubtedly changed as a new breed of concept workers enters the global workforce. Today, we are witnessing the emergence of a non-age-specific generation of professionals who are exposed to ubiquitous digital technology and seek a more impactful job, an easygoing life, and a safe future ..."--Back cover.

Record details

  • ISBN: 9781631575235
  • ISBN: 1631575236
  • Physical Description: xxx, 99 pages ; 23 cm.
  • Edition: First edition.
  • Publisher: New York, New York : Business Expert Press, 2019.

Content descriptions

Bibliography, etc. Note:
Includes bibliographical references (pages 87-93) and index.
Formatted Contents Note:
1. From brands to humans -- 2. Personal branding -- 3. The social natives -- 4. Recruiting in the brave new online social world -- 5. The brand new me -- 6. The brave new online world -- References -- About the author -- Index.
Subject: Online identities.
Employees > Recruiting.
Branding (Marketing)
Social media > Marketing.

Available copies

  • 1 of 1 copy available at Camosun College Library.

Holds

  • 0 current holds with 1 total copy.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Circulation Modifier Holdable? Status Due Date Courses
Interurban Library HF 5549.5 R44 P267 2019 (Text) 26040003382625 Main Collection Volume hold Available -


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