Honest to greatness : how today's greatest leaders use brutal honesty to achieve massive success

Kozodoy, Peter 1986- (author.).

Summary: "Inc. columnist and Inc. 5000 business coach Peter Kozodoy shows how business leaders of all sizes and industries have used the core value of honesty to achieve massive business success"--

Record details

ISBN: 1948836505
ISBN: 9781948836500
Physical Description: xxiii, 295 pages : illustrations ; 24 cm
print
Publisher: Dallas, Texas : BenBella Books, Inc., [2020]

Content descriptions

Bibliography, etc. Note:

Includes bibliographical references (pages 271-278) and index.

Formatted Contents Note:

Pt. 1: Why honesty? Why now? -- Fraud is our fault -- The complicated story of why we lie -- Giving power to the people will make you rich -- The hourglass of honesty -- Pt. 2: What it means to be an honest organization -- Sales: the honest-to-goodness technique for explosive sales -- Marketing: the undeniable power of courageous candor -- Finance: investing like Buffett in long-term honesty -- Management: how audacious authenticity built an empire -- Communication: how honest feedback led to billion-dollar greatness -- Innovation: saying no to the status quo -- Leadership: the underappreciated quality of supreme ignorance -- Pt. 3: How to use brutal honesty to achieve massive success -- How to get honest with and about your community -- How to get honest with and about your others -- How to get honest with and about yourself -- Effective honesty for managers and frontline employees.