Asking about asking : mastering the art of conversational fundraising

Summary: Written for anyone involved in soliciting charitable contributions for nonprofit organizations, this guide explains how to employ simple, effective, proven techniques for seeking and finding larger donations; maximizing the results from fundraising volunteers; assisting donors in maximizing their philanthropic experience; and cultivating and soliciting gifts more confidently.

Record details

ISBN: 9781938077401 (pbk. : alk. paper)
Physical Description: print
xxii, 276 p. : ill. ; 23 cm.
Edition: 2nd Ed.
Publisher: Rancho Santa Margarita, CA : CharityChannel Press, 2014.

Content descriptions

General Note:	At head of title on cover: In the trenches.
Formatted Contents Note:	Introduction -- The purpose of asking -- The process of asking -- The people involved in asking -- What to ask about before asking -- Asking! -- After the ask.