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Results 1 - 10 of 47 (page 1 of 5)
Unleash Possible: a marketing playbook that drives B2B sales / Samantha Stone; edited by Katie Martell.
B2B marketing strategy : differentiate, develop and deliver lasting customer engagement / Heidi Taylor.
B2B digital marketing / Michael Miller.
Powerful B2B content : using brand journalism to create compelling and authentic storytelling / Gay Flashman.
Value first then price : quantifying value in business-to-business markets from the perspective of both buyers and sellers / edited by Andreas Hinterhuber and Todd C. Snelgrove.
Predictable prospecting : how to radically increase your B2B sales pipeline / Marylou Tyler, Jeremey Donovan.
Complete B2B online marketing / Maura Ginty, Lauren Vaccarello, William Leake.
Marketing in the hospitality industry / Ronald A. Nykiel.
Services marketing : concepts, strategies, & cases / K. Douglas Hoffman, Professor of Marketing & University Distinguised Teaching Scholar, Colorado State University, John E.G. Bateson, Visiting Professor of Management, Cass Business School, City University, London.
Hospitality branding / Chekitan S. Dev.

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